Recent Blog Posts

Twerking with iJustine, Shay Carl, and Joey Graceffa at VloggerFair 2013

June 13th, 2013 / 29 Comments »

Last weekend I went to the first annual VloggerFair – a festival to celebrate everything to do with vlogging. If you’re not really sure what vlogging is, it’s basically the video version of writing a blog post. Typically vloggers are known as the people who go out and document their lives (often on a daily basis) on video, which they post to YouTube.... 

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A Song Parody for Actors

June 4th, 2013 / 25 Comments »

I love doing song parodies on my YouTube channel. My most viewed video is a song parody – Father Lover (NSFW) with over a million views, and ever since then they’ve been mainly what I’ve focused on for my channel. My latest one was Gay Man’s World, where I turned Cher’s song about powerful women into one about gay pride. Now I have a... 

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The travel series I’m producing & hosting on YouTube!

May 21st, 2013 / 8 Comments »

Last year I was the closing keynote speaker at the TGC conference in Victoria, BC.  It’s an annual event put on by Canada’s LGBT Tourism Industry Association.  One of the people in attendance was the owner of FunMaps, a company that’s been creating paper maps of gay friendly travel destinations for many years.  They were about to launch a new web presence... 

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Professor Josh teaches YouTube Marketing 101

January 30th, 2013 / 5 Comments »

2012 was a great year for me in a lot of ways, but especially with managing to achieve one of my goals of being a public speaker.  Who knew that this goofy comedian would actually be someone that people in the business community wanted to listen to?  I managed to book myself more than a dozen speaking engagements in Vancouver last year and then finished it off by being... 

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How YouTube Can Influence Your Marketing Strategy

January 10th, 2013 / 11 Comments »

Advertising a product through videos on YouTube is one of the most effective forms of marketing to reach potential customers, to share knowledge, and connect with users. Here are some ways to use YouTube as an effective marketing tool: 1. Create a YouTube channel. Having a YouTube channel exclusively dedicated to your videos can help your business to gain exposure. The... 

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How to Market a Band with YouTube

December 29th, 2012 / 8 Comments »

The Music video has long been an art form that also serves as an effective marketing tool. Even today, music videos are still a dominant medium that musicians use to deliver their content to music fans throughout the world. But the vehicle for how the music video has typically been delivered has undergone a change. Where once MTV was the go-to outlet for everything... 

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If you like this video I’ll donate money for you!

December 18th, 2012 / No Comments »

This Monday was Project for Awesome (or P4A for short), the time every year (since 2007) when YouTube content creators come together to promote a charity or cause and try to get the rest of the community on the website involved in raising money and making a difference. Last year I focused my video on Africa Relief, and this year I decided to go with a specific organization... 

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3 Areas to Focus on When Creating Web Video

October 19th, 2012 / 5 Comments »

These days, recording a professional-looking Web video interview is becoming easier and cheaper. However, it is still easy to get things like lighting, studio set up and the background wrong. At Software Advice, we shoot a lot of Web video, and we wanted to share tips we’ve learned from trial and error along the way. Here are three key areas to focus on to help you... 

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In Vancouver? Come see my YouTube presentations!

September 24th, 2012 / No Comments »

This year I’ve had the opportunity to speak to a number of groups in Vancouver, BC about YouTube marketing. They’ve all been based around how entrepreneurs, small business owners & marketers can better use YouTube (the second largest search engine) to get their companies / brands / clients exposure and turn viewers into customers. This month I’ll... 

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New YouTube App for iPhone iOS 6 reviews

September 19th, 2012 / 8 Comments »

If you’re like me, you have an iPhone… and love it. You probably also watch YouTube videos on it.  Well, today Apple released their new operating system (update) iOS 6, and one of the changes that comes along with it is the removal of their native YouTube app.  The relationship between Google and Apple has been changing now that they’re pretty much... 

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